Retail Marketing Services

Segmentation, acquisition, loyalty

A Casino Group company

Segmentation

Our agency excels in sculpting precise customer segments, utilising a rich tapestry of internal data from transactions and loyalty programs augmented by external datasets. This meticulous approach ensures that each campaign resonates with the intended audience, setting the stage for tailored marketing strategies that speak directly to the consumer's needs and behaviours.

360 customer acquisition

We specialise in capturing attention and converting interest into action. Our targeted campaigns across social media channels are designed to draw shoppers into the fold. By leveraging drive-to-store and drive-to-web tactics, we ensure that new customers continually discover and engage with our Casino Group retailer offerings.

Engaging visually

Our commitment to customer retention is manifested through engaging Customer Animation and promotional endeavours across our proprietary channels. From the web to mobile apps and in-store experiences to online interactions, we craft campaigns that deepen loyalty and encourage repeat business. Our creative studio's innovative promotions are not just campaigns; they're the building blocks of lasting customer relationships.