Latest News
Innover contre les ruptures de stocks : Franprix et Monoprix lancent un dispositif inédit pour les industriels
Pour les retailers, les ruptures de stocks représentent un défi quotidien. En effet, l’indisponibilité d’un produit en magasin peut nuire à la réputation de l’enseigne et de la marque...
Green KPIs for the win: how relevanC and Microsoft Invest help brands lowering carbon emissions.
The advertising industry, like all
other industries around the globe,
is trying to find ways to reduce its
carbon footprint impact.
Le catalogue digital au coeur de la relation client
Dans une époque pas si lointaine, le catalogue papier régnait en maître dans le monde du commerce.
3 Reasons Why Sellers Aren’t Growing On Your Marketplace And What To Do About It
All marketplaces face the same question: which comes first, the seller or the customer? The answer is simple: sellers
Peggy Studer Of relevanC On The Future Of Retail Over The Next Few Years
Online marketplaces with thousands of sellers have the potential to provide the customer with almost unlimited choices...
Managing Director of RelevanC: How Does RelevanC Boost Ad Revenue
Welcome toThe Grit Daily Podcastwith your host Sebastian Rusk, where we explore the behind-the-scenes of startups and their founders.
Cyrille GEFFRAY, relevanC: "Retail Media can bring dozens of margin points to retail players
CEO of relevanC comes back on the changes taken by his company, from advertising network to real "retail tech", on its international ambitions,
«For a fragmented market like the Spanish one, Retail Media is a necessity".
Retail Media has become the third revolution in digital advertising and will become increasingly crowded in the coming years thanks to...
Why Marketplaces Internalize Their Retail Media Operations
Retail Media is now on every board meeting agenda. No longer a nice-to-have, it's a necessity for retailers.
How Data Science Is Powering The New Wave Of Retail Media Platforms
Some retailers and marketplaces have tried to emulate that success with off-the-shelf, white-label Retail Media platforms.
Why Brands Must Invest in e-Commerce Marketplaces
Retail businesses must become smarter in how they use their data to understand their clients, build tailored offers and drive higher conversion rates
Why, In a cookieless future, marketplaces need to know their customers better than ever
The General Data Protection Regulation (GDPR) is here to stay, even asGoogle delays the end of third-party cookies (again)to 2024, the push for
Olivia Mark Of relevanC On The Future Of Retail Over The Next Few Years
As Managing Director of relevanC, Olivia Mark oversees the technology and go-to-market strategies, focusing on scaling and internationalising its ad..
Why retailers and marketplaces internalize their Retail Media operations
Retail Media is now on every board meeting agenda. No longer a nice-to-have, it’s a necessity for retailers.
Exclusive: France’s Retail Media tech map
According to the Observatoire de l’epub (an online advertising research body), Retail Media saw nearly 640 million euros of investment in 2021.
Everli chooses relevanC as its retail media partner
Everli will leverage relevanC’s Retail Media technology, to monetize its website and its mobile application.
Latin America Retail Media Advertising 2022
Retail media, while still nascent, has become a boon for marketers in Latin America in an increasingly competitive digital landscape..
relevanC launches its white label Retail Media solution with GPA
relevanC has launched its Retail Media solution with GPA, n°1 brazilian food ecommerce