The first 2021 semester has ended successfully for relevanC and we are proud of what we have been able to achieve. Here is a quick recap of what has happened at relevanC since the beginning of the year: We signed a partnership with Google Cloud and Accenture to accelerate our development relevanC became
iProspect inaugurates RelevanC's new Retail Media solution integrating Google Ads video formats for Blédina. 29 June 2021, RelevanC Advertising, leader in Retail Media solutions for FMCG brands and their media agencies, continues to enrich its data activation and sales measurement offer by integrating YouTube advertising inventory via Display&Video 360. On the recommendation of iProspect,
For McCain Foods, relevanC and Chefclub were challenged to democratise Street Fries! Discover this unique project which combines brand content and media amplification! Our content: 6.5 million views on social networks thanks to this new McCain x Chefclub recipe 430,000 positive reactions on social networks, mostly with invitations to recreate the recipe at
We are very proud to announce our new partnership with UNIFY GROUP, TF1 Group's digital portfolio, France’s leader on verticals in the feminine, health, food and lifestyle segments with a reach of 100 M unique visitors per month. This partnership will strengthen our data activation offering by adding to its 7M profiles, more than
After the conversion, how does retail media go up the top of the funnel? Decryption with relevanC Advertising, the media management of the Casino Group. Retail media has often been reduced to the sum of retail marketing operations carried out in physical and e-commerce outlets. Brands see it as a way to optimize the
relevanC advertising supports brands that take initiatives to support the French during this period of confinement, by relaying their campaigns free of charge. This week, we were pleased to be able to support the associations La Croix Rouge, #ProtègeTonSoignant and Allo Voisin. A campaign to relay? Write! #Ensemble, support the French against COVID-19. Write
Given the latest government guidelines for the Coronavirus Covid-19 epidemic, like many companies, relevanC advertising is adapting. All employees work remotely and can be reached and mobilized to support you in this unique context. We will remain attentive, reactive and creative, to adapt our offers and our responses to your short-term challenges and issues.
Découvrez ce que les français pensent du nutri-score ! Une étude parue en exclusivité sur LSA ! Face aux exigences croissantes des Français sur la transparence et l’engagement des marques, le Nutri-Score, cette étiquette qui note la qualité nutritionnelle des produits alimentaires de A à E, a été déployé en France à
Bientôt les fêtes de Noël et les cadeaux sous le sapin ! En attendant le 25 Décembre, profitez dès maintenant de l'infographie de Noël et découvrez les chiffres clés de cet évènement grâce aux équipes de relevanC advertising !